Global Marketing Technology Market Dynamics, Business Insights And Forecast To 2033 | |
Free Online Advertising Free Internet Web Site Advertising. UK Free Classifieds United Kingdom Free Ads Website. 100% Free Ad Posting. Canada Free Ads Popular Online Classifieds in Canada. No Sign up, No Email Required to Post. Overview and Scope Marketing technology refers to a set of integrated technologies that enable marketing capabilities and help marketers better engage with customers to automate many of the time-consuming and repetitive tasks. It is used for a wide range of purposes across various industries and business functions to enhance marketing efforts, improve customer engagement and drive business growth. Sizing and Forecast The marketing technology market size has grown exponentially in recent years. It will grow from $403.18 billion in 2024 to $488.57 billion in 2024 at a compound annual growth rate (CAGR) of 21.2%. The growth in the historic period can be attributed to digital transformation, social media growth, automation and personalization, customer relationship management, rise of digital marketing, . The marketing technology market size is expected to see exponential growth in the next few years. It will grow to $1057.07 billion in 2028 at a compound annual growth rate (CAGR) of 21.3%. The growth in the forecast period can be attributed to e-commerce expansion, mobile marketing revolution, cloud computing adoption, metaverse marketing, omnichannel marketing automation. Major trends in the forecast period include martech stack consolidation, sustainability and ethical marketing, martech stack consolidation, conversational marketing, voice search and visual search marketing. To access more details regarding this report, visit the link: https://www.thebusinessresearchcompany.com/report/marketing-technology-global-market-report Segmentation & Regional Insights The marketing technology market covered in this report is segmented – 1) By Product: Social Media Tools; Content Marketing Tools; Rich Media Tool; Automation Tool; Data And Analytics Tools; Sales Enablement Tools 2) By Deployment: On-Premise; Cloud 3) By Application: Information Technology And Telecommunication; Retail And E-commerce; Healthcare; Media And Entertainment; Sports And Events; Banking Financial Services And Insurance (BFSI); Real Estate; Other Applications North America was the largest region in the marketing technology market in 2024. The regions covered in marketing technology market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East and Africa. Intrigued to explore the contents? Secure your hands-on sample copy of the report: https://www.thebusinessresearchcompany.com/sample.aspx?id=12954&type=smp Major Driver Impacting Market Growth The increasing adoption of digital marketing is expected to propel the growth of the marketing technology market going forward. Digital marketing uses digital channels, platforms and technologies to promote products, services, or brands to a target audience. Digital marketing involves using various marketing technologies to promote products, services, or brands through online channels and enhance its effectiveness, efficiency and reach in today's digital landscape. For instance, in October 2022, according to Ranktracker, a US cloud-based SEO management solution company, in 2020 and 2021, digital marketing expenditure increased by 14% and it is anticipated that the digital marketing sector will expand by 9% annually. Furthermore, in 2021, according to Oracle Corporation, a US-based computer software company, digital advertising spending worldwide was estimated to rise from $378 billion in 2020 to $646 billion by 2024. Therefore, the increasing adoption of digital marketing drives the growth of the marketing technology market. Key Industry Players Major players in the marketing technology market are Apple Inc., Microsoft Corporation, Amazon Web Services Inc., Oracle Corporation, SAP SE, Salesforce Inc., Adobe Inc., Amdocs, Hubspot Inc., Aptean Inc., Tackle.io, Real Chemistry, Zoho Corporation, Acoustic L.P., ActiveCampaign, Crisp Thinking Group Limited., Adjust GmbH, Tableau Software LLC, Mediafly, Convoso Tech International Pvt. Ltd., SOCi Inc., Artesian Solutions Ltd., WebFX Inc., Share Local Media , Buzzoole, ContentGrow, Fullcircl, SpyFu Inc., Konnect Insights, Evergage. The marketing technology market report table of contents includes: 1. Executive Summary 2. Marketing Technology Market Characteristics 3. Marketing Technology Market Trends And Strategies 4. Marketing Technology Market - Macro Economic Scenario 5. Global Marketing Technology Market Size and Growth 32. Global Marketing Technology Market Competitive Benchmarking 33. Global Marketing Technology Market Competitive Dashboard 34. Key Mergers And Acquisitions In The Marketing Technology Market 35. Marketing Technology Market Future Outlook and Potential Analysis 36. Appendix | |
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