Market Analysis: Key to Successful Product Development Strategy (Computers - Information Technologies)

Item ID 15649726 in Category: Computers - Information Technologies

Market Analysis: Key to Successful Product Development Strategy


Ignoring consumer needs can ultimately lead to business failure. Even with a solid idea, not analyzing metrics can cause products to flop.

This is where product development comes in —a process with layers, each with its activities and goals.

And, it all starts with market analysis.

Market analysis impacts more than 50% of crucial business decisions. 76% of companies experience significant improvements in both business performance and customer satisfaction after implementing marketing analytics.
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